When the best team up, this is how they roll!
SEMIO was entrusted with a rock & roll script and was asked to deliver a totally fresh advertisement. A month later we are proud to present a TVC, that’s not just another commercial. We knew that we had to treat the script differently and give it an edge, approach it with a completely new fresh look that would present its audience with a current visual style. The decision was obvious. This was a project that required great passion, endless talent and above all a fresh young look! Our own Paris El-Said was the young talent that would perfectly fit the description and deliver exactly what we had in mind! Yes! “The brief was to create a commercial that sells. But this doesn’t mean that we can’t re-invent the wheel and have fun at the same time!” Paris explained during the shooting of this fresh and full of energy commercial.
A lot of work, great passion and above all amazing energy was shared during the making of this commercial that’s not really a commercial. It’s rather a sample of what young talented people can do when they are entrusted with creative work. Thank you ORB communications and Bank of Cyprus for this great opportunity to make a tiny leap for commercial making and of course for trusting us with your important work.
Agency: ORB Communications
Client: Bank of Cyprus
Executive Producer: Pavlos Neocleous
Director: Paris El-Said
DoP: George Rahmatoulin
Production Design: Antreas Antoniou
Art Assistant: Nicole Zeniou
Styling Assistant: Andrea Hadjinicola
Casting Director: Julia Constantinou
Sound Design: George Panteli
Graphics & Compositing: Connie Constantinou
Color Grading: Connie Constantinou
Post-Production: SEMIO Post